CashStar is a leading provider of digital gift card solutions. Their online platform allows its customers to sell both digital and physical gift cards to consumers directly from your website.

EYMER BRAND Laboratories + Think Tank was brought in to solidify the visual brand and to create online and printed marketing campaigns for introduction to existing customers as well as prospects.

As a means of driving holiday eGift Card sales, the company created their answer to Black Friday and Cyber Monday by creating Click It to Gift it Day! EYMER was responsible for the logo design, website, email campaign, and media kit for advertisers.